How to Optimize Your Squidoo Lens

For all of us who spent years, it seems, learning seo techniques in order to drive traffic to our sites, Squidoo is a brand new game. To optimize your Squidoo lens, you cannot rely on the old seo techniques. And yet, seo is part of the Squidoo game.

First, a little background will help you understand Squidoo. Squidoo allows you to create a lens that focuses people on a specific topic. When you set up your account, you set up keywords or tags as Squidoo calls them. You don’t have to understand the concept of keyword density.

You don’t have to worry about H-Tags, meta-tags, or long tails either. This is because Squidoo is set up to handle these issues for you. The SquidTeam takes the tags and other information you fill into the automatically set up pages for you and create the html that optimizes your Squidoo site for you.

Anyone who has ever lost sleep trying to optimize their site is in for a real delightful surprise with Squidoo. seo is built into the site design. All you have to do is use the Squidoo tools and your site basically optimizes itself.

You can add in attractive modules that give you an advertising edge. Among the modules you can add are YouTube, Guestbook, Polls, RSS Feeds, Del.icio.us, Flickr, and Plexo. You don’t need to know the first thing about html or coding.

Squidoo is a flip from the way websites used to work. The deal then was to get lots and lots of seo pages in the hope that the sheer numbers would get the site to Google’s first page. The content mattered so little that there was a booming business in article spinners and automatically generated pages.

Squidoo is all about content and looks at quality over quantity. The lensmaster (that would be you) takes the best of what’s online and using the tools, focuses the reader on the topic by offering the most comprehensive information possible.

The more concise and up-to-date your lens is, the more attention you can attract. Think of a Squidoo page as a minisite. You take a single topic and you focus on that topic, digging deep into the topic.

The secret is to make the site informative. Because Squidoo does the seo work for you, you can focus on rounding up all the information related to your topic. This makes your readers’ experience comprehensive. Rather than dig through hundreds or thousands of Google pages, the reader can simply get all the information from your Squidoo site.